From the Big Screen to the Small Screen—Words That Work

What do a great movie, a double chocolate ice cream, and this portfolio have in common? They all leave a mark. But here, there are no calories—just creativity.

Scroll down to explore my journey in content creation and discover how we can create magic together.

Content that listens before it speaks

This project involved creating conversational scenarios to identify what type of content would achieve specific goals. Whether it was encouraging customers to sign up for a weekly product box or providing entertainment for children aged 0–2, this work shows how strategic planning meets thoughtful execution.

The art of translating emotions

Reaching Spanish-speaking audiences in the U.S. requires more than translating words—it’s about conveying messages with cultural empathy. For this project, I adapted two BVD campaigns, ensuring the essence of the brand resonated while keeping the message engaging and relevant.

Strategy in action: From insights to solutions

As part of a team, I analyzed Centennial College’s Campus Safety Watch website to identify key requirements and developed a strategy delivered through actionable recommendations. This project showcases my ability to anticipate challenges and provide clear, practical solutions.

If you enjoyed it, imagine what we could create together. Let’s write Cineplex’s next big success story—creative, unforgettable, and impactful.

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Journalism that informs, connects, and moves

These articles, published in Chilean media, go beyond providing information. They are narrative experiences designed to engage readers emotionally. With an approach that combines research and creativity, the goal is not only to inform but to connect deeply with the audience.

Where creativity meets management

This section highlights my ability to lead and execute interactive projects, from UX design to managing creative teams. Every image tells a story of strategic organization and successful delivery.